Archive for April, 2009


Be Prepared for Year-end Inflation

Those in the know are taking advantage of today’s prices. That goes not only for consumer goods, housing, mortgage rates, but also from a marketing view point…media buys.

Silicon Valley is a great lead indicator for how the economy is doing, and let me tell you, I’m seeing things heating up. In recent weeks, I’m seeing more job openings coming and that includes some for key marketing positions. Yes, the economy is moving forward and the engine is warming.

Now is a time to plan on making some great one-time media buys at rock bottom pricing. Yes, it’s a leap of faith, but the alternative will be getting caught in what economists predict as a very high rate of inflation hitting at the end of this year. I’ll go with that prediction and I’m getting a new mortgage rate today.

Do you agree or disagree that inflation will hit this year?